Member-only story
How to use BitClout
A guide to joining, using and understanding the social media platform
BitClout is a new social platform where you can buy and sell coins that directly relate to the social reputation of “Creators” — otherwise known as influencers. It’s still early days, but the anticipation is that Creators will eventually be able to make money based on the value of their content and reputation, as opposed to through brand deals and advertising (like on Instagram or TikTok, for example), and fans will more easily be able to support and gain the attention of Creators. Mainly for this reason, it’s heralded as the future of social media. It’s also been financed in the millions by some serious, hard-hitting investors, so it’s widely regarded to be A Real Thing and not an empty scam.
On BitClout, everyone has a coin, which is created once they join. For now, the basic goal is to invest in your own coin and try and build its value, and/or to invest in the coin of others and hope they go up in value. Bear in mind that “BitClout” refers both to the social media platform, and to the basic currency used on that platform.
